So why do you need Marketing?
Many people, submerged in their own expertise and in running their businesses, don't really understand what marketing is and what it can do
How to Brand Air
As one of the first steps in a branding strategy is to come up with points of differentiation for the value proposition, commodity products and services are certainly more challenging, but by no means impossible.
Useful Google Apps You Never Knew Existed
Millions of people use Google every day to search for answers online, but very few use it to its full potential. In fact, this powerful search engine offers several services, apps and features that aren't on many people's radar. Here are a few of our favorites...
So Why Should You Blog (and why am I?)
Blogging can accomplish so much more than just good Google rankings!
More Marketing Apps You Need to Know About
In 2015, approximately 2,000 new marketing applications entered the market. Here are a few more standouts you need to pay attention to...